In the competitive world of ecommerce, marketing is key to driving sales, building brand awareness, and staying ahead of the competition. However, for many small […]
Author: Kimani Mburu
Payment gateway for African ecommerce businesses
As the African ecommerce landscape continues to evolve, it’s essential to understand the diverse regions and markets that make up this vast and vibrant continent. […]
A guide to running e-commerce Paid Advertising campaigns
In this world of e-commerce, driving sales and revenue is a constant challenge. With millions of online stores vying for attention, it’s no secret that […]
How to sell fashion online in Africa with Selly Africa
The African fashion industry is a treasure trove of vibrant colors, rich textures, and eclectic styles, yet, for too long, it has been confined to […]
Mastering the art of negotiation in Africa’s e-commerce
As Africa’s e-commerce industry continues to experience unprecedented growth, the ability to negotiate effectively has become a crucial skill for entrepreneurs, business owners, and online […]
The ultimate guide to choosing the right POS system
In today’s dynamic retail landscape, a point of sale (POS) system is no longer just a simple cash register, but a powerful tool that can […]
The art of managing difficult customers in ecommerce
In the world of e-commerce, customer satisfaction reigns supreme. But even the most meticulously crafted online store can encounter disgruntled customers. Whether it’s a delayed […]
Credit card payments on your phone with Selly Africa
In today’s digitally-driven world, the way we conduct business is undergoing a significant transformation. Gone are the days of cumbersome cash registers and bulky payment […]
What is Supplier Relationship Management (SRM)
In today’s competitive business environment, building strong relationships with suppliers is no longer a luxury – it’s a necessity. Supplier Relationship Management (SRM) is a […]
What is an EPOS system and how does it work? (2024)
Gone are the days of clunky cash registers and mountains of paper receipts. In today’s digital age, businesses of all sizes are embracing a more […]