Inventory management is the unsung hero that can make or break a company’s bottom line. Effective inventory management is the delicate balance between having enough […]
Author: Kimani Mburu
A step-by-step guide to cloud-based inventory management with Selly Africa
What is cloud-based inventory management? At its core, a cloud-based inventory management system (IMS) is a software solution hosted remotely on the internet (the “cloud”). […]
The difference between Ecommerce vs. Dropshipping
Entrepreneurs and aspiring business owners are constantly seeking the perfect formula for success. Two of the most popular business models, e-commerce and dropshipping, have been […]
Building a sustainable e-commerce business model
As the world struggles with the challenges of climate change, environmental degradation, and social inequality, the importance of sustainable business practices has never been more […]
Protecting your Intellectual Property in eCommerce
In the vast expanse of the digital landscape, e-commerce businesses thrive on innovation, creativity, and unique brand identities. However, with the rise of online commerce, […]
Building community in e-commerce: more than just business
E-commerce businesses are no longer just about selling products – they’re about building relationships, fostering loyalty, and creating a sense of belonging. As the online […]
The power of product branding in e-commerce
In the vast and competitive landscape of e-commerce, where consumers are constantly bombarded with endless options and choices, it’s easy for products to get lost […]
Free vs. Paid e-commerce platforms – Which one is right for Kenyan entrepreneurs?
As the e-commerce landscape in Kenya continues to evolve, entrepreneurs are faced with a daunting decision: which platform to use to sell their products online. […]
Effective marketing strategies to reach your target audience in Africa
Understanding the African market: Key insights and trends As the second-largest continent in the world, Africa presents a vast and diverse market with immense […]
Mastering customer returns and exchanges
One aspect that often gets overlooked is the importance of customer returns and exchanges. However, this crucial aspect of online shopping can make or break […]