As the e-commerce landscape in Kenya continues to evolve, entrepreneurs are faced with a daunting decision: which platform to use to sell their products […]
Business Growth
Business Growth
Effective marketing strategies to reach your target audience in Africa
Understanding the African market: Key insights and trends As the second-largest continent in the world, Africa presents a vast and diverse market with […]
Business Growth
Charting the course for e-commerce innovation in Africa
In recent years, we have witnessed a significant rise in online shopping platforms, digital marketplaces, and innovative payment systems that are transforming the way […]
Business Growth
Hiring strategies for e-commerce businesses with Selly Africa
Introduction: Why it’s time to scale your e-commerce business with Selly Africa As an e-commerce entrepreneur, you’ve worked tirelessly to build your brand from […]
Business Growth, Business Insights
5 Essential features for building a successful e-commerce store in 2024
With the digital revolution, how we shop online is being completely reshaped. Customers are expecting more from their online experiences, and businesses are under […]
Business Growth, Business Insights
Future of payments: Top 5 trends to watch in ecommerce and how to stay ahead of the curve
The way we shop and pay for goods is undergoing a revolution. The rise of ecommerce has led to a seismic shift in the […]
Business Growth
Trends in ecommerce and how Selly Africa can help you adapt
As an entrepreneur in the ever-evolving world of ecommerce, you know the feeling. You’ve built your online store, poured your heart into your product […]
Business Growth
Proven strategies to drive traffic to your Selly Africa ecommerce store
In the vast expanse of the digital marketplace, getting your Selly Africa ecommerce store noticed can feel like searching for a needle in a […]
Business Growth
Optimizing your e-commerce Ads for maximum conversions
In the competitive world of e-commerce, standing out and capturing the attention of potential customers is crucial. One powerful tool in the arsenal of […]
Business Growth, Business Insights
From Lagos to Cape Town: How hyperlocal marketing can ignite your ecommerce business in Africa
Africa, the continent of vibrant diversity, rich cultural heritage, and untapped economic potential. As the e-commerce landscape continues to evolve, entrepreneurs and businesses are […]