The way we shop and pay for goods is undergoing a revolution. The rise of ecommerce has led to a seismic shift in the […]
Business Insights
Business Growth, Business Insights
From Lagos to Cape Town: How hyperlocal marketing can ignite your ecommerce business in Africa
Africa, the continent of vibrant diversity, rich cultural heritage, and untapped economic potential. As the e-commerce landscape continues to evolve, entrepreneurs and businesses are […]
Business Insights
Dominate Kenya’s ecommerce landscape: Sell what Kenyans want most
Kenya, the land of stunning natural beauty, vibrant culture, and entrepreneurial spirit, is witnessing a revolution in the way its people shop and do […]
Business Growth, Business Insights
Unlocking customer insights: How to leverage Selly Africa’s analytics to boost sales and growth
In today’s competitive e-commerce landscape, understanding your customers is no longer a luxury, but a necessity. With the rise of online shopping, businesses are […]
Business Insights
3 ways the Indiana fever shape their game-changing fan experience
When the WNBA’s Indiana Fever selected a college basketball phenom with the first pick in this year’s player draft, fan interest surged. With that […]
Business Growth, Business Insights
3 steps we take to safeguard your salesforce credentials
Salesforce has a portfolio of 50+ credentials to validate your skills and grow your career. Safeguarding the integrity of your certifications is core to […]
Business Growth, Business Insights
What is Monthly Recurring Revenue (MRR) and How can it help you understand business health?
One of the most critical metrics for subscription-based and managed services businesses is monthly recurring revenue (MRR). It tells you if your business is […]
Business Insights
What is project management?
Who doesn’t love a good project? If you want to deliver project goals on time and within budget, all while satisfying stakeholders, efficient project […]
Business Growth, Business Insights
Marketing trends: 3 things to know for 2024
We surveyed thousands of marketing leaders about today’s marketing trends. What did we find? Marketers ranked artificial intelligence (AI) implementation as both their number […]
Business Insights
Creating a seamless customer experience: From pre-purchase to post-purchase in online shopping
Introduction In today’s digital age, providing a seamless customer experience in online shopping is paramount. With increasing competition, ensuring that your customers have a […]